According to Bommel et al. Bell, S. (2006). When there are other people present in the scene the onlookers do not feel any sort of pressure to take action, as the sense of responsibility is divided among the total number of people present. 3; They are not friends with the target of the bullying.4 (2012) the negative account of the consequences of the bystander effect undermines the potential positives. Bystander effect can be defined as the phenomenon in which an individual might be less willing to help someone in need if there are other people around. We’re not cold and callous, are we? The article, “Be aware to care: Public self-awareness leads to a reversal of the bystander effect” details how crowds can actually increase the amount of aid given to a victim under certain circumstances. As a society, I think we all have to be familiar with this effect in order to help eliminate it in emergency situation. Why Bystanders Intervene or Not. There are two major factors leading to the bystander effect. So what causes this effect and how can we overcome it? Bystander Effect Explained. In any psychology textbook and classes today, you will almost certainly learn about the Bystander Effect and learn of its origins. Diffusion of Responsibility. There are a number of factors which can have an effect on the bystander effect. References. Why? This phenomenon is highly studied in the field of sociology. “The bystander effect is clearly an important basic discovery concerning the social side of life with respect to helping between strangers” (Branscombe & Baron, 2017, p. 305). Even good people can lock up—people who genuinely want to help others. According to the bystander effect, if many people are witnessing the emergency, then few people will actually stop and help because most people figure that other people are already helping. The Bystander Effect. Why does Bystander Effect occur? Bystander Effect: The bystander effect occurs when an individual is in need of aid while in a large crowd. Some reasons bystanders do not intervene or respond to the bullying include: Fear of retaliation and being bullied themselves.3, 4; Fear of losing their social status. The Bystander Effect occurs when the greater the number of people who witness a person in need of emergency help, the less likely an observer will take action. GINO: One of the sad phenomena psychologists have studied for years now is the bystander effect. This is known as The Bystander Effect or Bystander Apathy.That term was coined by social psychologists, John Darley and Bibb Latane, who … Causes of the Bystander Effect There are many reasons why youth may or may not intervene or defend the target of bullying. Bystander Effect Definition. And the bystander effect is an important social psychological phenomenon. 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